Digital Marketing
The JAMstack for eCommerce in 2021
![JAMstack for eCommerce](https://shiftedmag.com/wp-content/uploads/2021/04/JAMstack-for-eCommerce.jpeg)
Online stores are facing lots of challenges ever and compete with each other harshly for demanding customers. Pleasing these demands and overcoming challenges is getting more challenging as it requires flexibility, readiness to react quickly to changes, and knowledge of constantly changing technologies.
Is there a modern solution for everyone? Let us show you how a JAMstack can solve such problems.
What is JAMstack?
JAMstack is a modern approach to building e-commerce websites. To put it as simple as possible a JAMstack is an architecture rather than a programming language or tool – a mix of JavaScript frameworks, APIs and Markup. These components are handled separately, so they become more comfortable to work with. And then the ‘stack’s job is to connect everything to deliver a single e-commerce website.
Why use JAMstack for eCommerce?
Many businesses decide to go with JAMstack, and they have strong arguments for that. Among them are:
Page speed
JAMstack e-commerce websites amaze users with their page load speed. Pages are pre-built and served via the secure CDN server, meaning the request has a lot less distance to travel.
Better SEO efficiency
Getting high rankings in Google leads to more organic traffic and as a result, means more clients. JAMstack e-commerce websites provide the perfect SEO-friendly qualities needed to get ranked. Speed, stability, security, and mobile-readiness are covered as standard.
Security first
As JAMstack websites are not directly connected to the database, user data, or any other sensitive information, we don’t have to worry about frontend security issues affecting the backend. And because the webpages are essentially pre-built, there are fewer opportunities for hackers to exploit. The localized aspects of CDNs also provide enhanced security, with threats isolated and stopped before they become a significant issue.
Getting ready to scale
Due to CDNs, JAMstack websites make it easy to handle the increase in traffic volumes. As the content deployment is essentially a stack of files that can be served anywhere, it’s just a case of doing those files in more places. Creating a future-proofed e-commerce website from the start will help you avoid many of the infrastructure upgrades many growing businesses face.
Selling everywhere
JAMstack allows eCommerce stores to decouple the frontend layer and a backend layer. Because of that, you have the freedom to publish and display your products and content on multiple online platforms.
Improved time to market
JAMstack boosts the development process and also helps to implement changes faster because it’s possible to work on frontend and backend layers at the same time.
Unlimited experience possibilities
JAMstack gives you total freedom to design a frontend layer and build a bespoke storefront, which provides unique shopping experiences for your customer and makes you stand out from the competition.
Start selling online
Whether it’s creating a JAMstack e-commerce website or JAMstack migration, we’re ready to help. Visit https://vtlabs.org to get your free consultation.
Read more: How to Grow Your Ecommerce Store with Facebook Messenger Marketing
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